dotMailer Powerful Email Marketing Made Easy
London office: 0845 337 9170
Manchester office: 0161 216 4097

Managing your unsubscribes

dotMailer provides watertight data protection

dotMailer Enterprise includes full bounce-back management, so you can be sure you are data protection compliant.

Any ‘unsubscribes’ are automatically removed from your lists in real time and added to a suppression file so dotMailer will never email them again – even if you re-import that contact unknowingly.

This gives you full protection under anti-spam legislation.

Plus, we go one step further...

dotMailer has access to ISP Feedback Loop alerts, so if a recipient hits the ‘Junk’ button in their inbox, we’ll automatically unsubscribe them – a key tactic for avoiding ISP black lists.

  • Upload your own suppression file
    dotMailer enables you to upload your own suppression file into the platform, quickly and easily.

  • Automatic bounce-back management
    Undelivered emails ('bounce-backs') are also dealt with automatically.

    You can set thresholds for the number of times dotMailer tries to re-send a bounced email, before it automatically unsubscribes them.

  • Reply management
    Any replies to your email can be set to forward to an address of your choice or sifted on-screen via a webmail-type system.
Tip. Availability of features differs between our 4 email marketing packages. Compare package features here.


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dotMailer does everything I would expect a mailing
client to do,
and it does it better than anything else on the market.

Thomas Carpenter,
International Rail