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Content split-testing

The big, big gun that will transform the
success of your email campaigns.

dotMailer content split testing
Imagine if you could create the perfect email campaign copy! One that pushed all your recipients' buttons and drove outstanding response rates.

Imagine if  you could write the most compelling, optimally personalised copy and use a template design and layout that out-performed all others.

Out Content Split Testing tool pretty much empowers you to do exactly that.

Test and identify your most effective:

  • Headline
  • Tone of voice
  • Calls to action
  • Offers
  • Personalisation
  • Copy layout
  • Template design
  • Imagery
And more...

dotMailer enables you to split test every and any content variable you choose with dotMailer automatically tracking, identifying and rolling out the winning elements.




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I am so pleased. It does everything I need it to and the results I am getting are brilliant. It is just fantastic.

Lindsay Tipple, Sophos.co.uk