Integrate dotMailer with Magento Connect
Easily set up abandoned basket triggers to really drive your conversion rates sky high
Manage your welcome emails, newsletters, special offers, new stock and abandoned basket emails with dotMailer
Integrating your dotMailer and Magento account allows you to perform intelligent email marketing without the need for complex data integration.
The dotMailer Magento extension will
- automatically synchronise all contacts to the address book you specify
- allow you to set up a triggered 'Thank you on your first purchase' email
- automatically add dotMailer's ROI tracking code within your site
- trigger lost basket and abandoned order emails
- report on recovered baskets
- help you to set up triggered emails to those paying by invoice or purchase order
Get the dotMailer for Magento extension for free from Magento Connect
Recover Abandoned Baskets
Abandoned and lost baskets are a challenge for any retailer. Simply converting just 10% of abandoned baskets can dramatically impact your top line.
This is where the dotMailer for Magento integration really comes into its own.
Simply create your triggered campaign in dotMailer and select the campaign to be sent at x many hours after the basket has been abandoned, from the Configuration panel in Magento.
It really is that simple.
Report on Abandoned Baskets
Additional reporting is available within your Magento account on the emails that are sent.
You'll know
- how many people converted as a result of your email
- the original value of the abandoned basket
- the value of the actual sale
allowing you to clearly see the impact on your bottom line.
ROI from email campaigns
dotMailer's ROI tracking offers email marketer's the opportunity to see exactly what was purchased as a result of an email campaign, whether that's a newsletter, special promotion, or latest lines.
The dotMailer for Magento integration deploys this code for you on your Magento website, saving you or your techies the trouble and ensuring you have all the stats you need at your fingertips to prove the return on investment from email marketing.
Go to Magento Connect to install in your Magento account