One-click personalisation

By personalising your emails, you’ll achieve two goals – higher response rates and higher ROI.

dotMailer makes personalising your email content incredibly easy.  It’s quite literally a one-click operation to add personalised fields.

• Personalise your emails with unlimited different fields
  With dotMailer, you’re not restricted to just personalising your email by name or product name. In fact, with dotMailer Enterprise, you can personalise by an unlimited number of fields in one single email.
  
  Need more personalisation? Read more about Dynamic Content.
  
  
• Powerful, targeted messages
  With dotMailer it will take you just a matter of seconds to turn a standard email into a highly targeted marketing message.
  
  You can address your recipient by their name, refer to the last date and product they bought from you, make specific recommendations and ‘calls to action’ for them.
  
  You can even personalise the email ‘from’ name.

This is when email marketing really starts to get powerful

Remember – with dotMailer, if you have the data in your list, you can have it in your email. (And don’t worry if you’re missing some data – you can set defaults like ‘Dear colleague’, so all your bases are covered).